When you start out, you are in “information mode” – you need to make sure that you are getting off to the right start, in the right sort of niche, with the right sort of products.

However, all the information in the world is never going to help you if you never get to put what you have learned into action, and this is the step where most people falter. In order to get past this hurdle, you need systems – meaning not just information but a clear, realistic idea of exactly what to do with it.

The best way to do this is by working with a coach or a mentor. This can make a big difference in your progress – and not only in how much progress you make, but how fast you make it.

A coach can see you falling off a cliff before you can. They have been down the path before you, and they know what potholes and bumps lie ahead so they can guide you around them. This is crucial if you want to learn how to make money online as quickly as possible: Why struggle when you can make it easier on yourself?

At this point, you want to get your business profitable as soon as you can. You have come to realize, through trial and error, that having a coach or mentor will get you there more quickly. Now, all you have to do is pick the right mentor, and the important thing is to choose a mentor who has achieved the kind of success you want.

They will give you the steps, and your job is to follow them. Probably the hardest part will be to stick with it and do all of the steps without allowing yourself to become distracted.

There will be lots of people and programs telling you that they have an easier, faster way but if you start jumping from coach to coach, and program to program, you are only going to slow yourself down. Just focus and you will see results faster.

The Zero Friction Marketing course can give you the benefit of the experience of someone who has “been there, done that” in CPA marketing and PPC, and dramatically shorten the sometimes painful learning curve that comes with learning Internet marketing.

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Most PPC beginners would automatically assume that Google’s traffic is always the highest-converting and most profitable, simply because it is the biggest game in town. They would be wrong. In fact, there are other pay-per-click advertising networks out there that can be easier to use, cheaper and sometimes even more profitable than Google Adwords.

One of the most frequently overlooked is MSN Adcenter. By rights, it should hardly be obscure, given that it is owned and operated by Microsoft, but surprisingly few marketers are taking advantage of the advertising opportunities MSN has to offer.

Sure, MSN may have less than 10% of online search traffic, but that still amounts to hundreds of millions of visitors per month. What’s more, the quality of MSN’s visitors, from a marketer’s perspective, is very high – a high percentage of them have made recent online purchases.

MSN Adcenter has some qualities that make it ideal for the beginner, such as the absence of some of the more burdensome rules and regulations that stymy many beginner affiliate marketers. While there are ad quality guidelines, there is no “Google Slap” to worry about on MSN Adcenter. Ads will not mysteriously start demanding $5 or $10 bids per click in order to keep running, and click prices overall can be considerably cheaper than those on Google Adwords in many cases.

Affiliates advertising on MSN Adcenter also do not have to worry about direct linking – unlike Google Adwords, Adcenter has no rules requiring that only one advertiser per keyword link to a particular landing page, so you are under no obligation to go to the trouble of designing a squeeze page for your campaigns.

Don’t get me wrong – Google Adwords is, and will continue to be, a great advertising platform for affiliates. The thing to remember is that despite its size, Google is not the be-all and end-all of online advertising and affiliate marketing – the field of opportunities is much bigger than that.

For tips and techniques on how to get the most out of MSN Adcenter, check out Zero Friction Marketing. Once you know the secrets of the pros, you may feel like you are literally cutting and pasting your way to a full-time online income.

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Cost Per Action, sometimes referred to as “CPA,” is a type of Internet marketing that requires consumers to complete specific actions – this usually entails filling out a form and requesting a free product sample, signing up for a free trial. In some cases, it involves asking the consumer to try a new product or service by making a small purchase.

What it means is that you, as offer promoter, get paid for the “actions” taken by the traffic you steer to advertisers. As a basic example, let’s say a company wants to test the consumer feedback on a new product line that they are introducing. They create an offer where they agree to pay $1.50 for each person who submits their e-mail address and zip code – your job is simply to direct traffic to that site and then collect $1.50 for each person who opts in.

This is a fairly standard promotion type. Others might pay as much as $37 for an optin (though if the payout is higher, the offer might require much more information from the customer or ask for a small upfront payment.

In essence you, as a CPA marketer, are really a traffic broker: You buy traffic on one end, send it to an offer page and get paid based on how well it converts. Sounds so simple, doesn’t it? It can be easy, but it generally isn’t.

Because it is so profitable, CPA marketing is extremely competitive, and for a beginner, it can be intimidating to start trying to compete with super-affiliates making $100k a day and even more, or even with the more common affiliates who are making $500 to $1,000 a day running CPA campaigns. When you try to get started, you’re going to be up against all of that competition, and it can be very challenging. The truth is, a lot of beginners simply get frustrated and give up when they figure out that CPA marketing can be difficult and expensive.

CPA marketing can be all that the sales letters say it can be – you really can make $100k a day if you know what you’re doing – but it can also be frustrating if you jump in without the right information. The Zero Friction Marketing course can get you off on the right footing so that you can start making money almost right away without the stress of worrying you’ll lose your shirt.

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Sound too good to be true? It almost is, but it’s completely legitimate, and experienced marketers have been making fortunes with it for years. What is this mystery technique? Media buys.

The term “media buys” is far from new. For many years, it has been used to describe the process of purchasing advertising in traditional print magazines and newspapers, or on radio and television. Although these are still perfectly viable advertising mediums, the Internet is the new hot commodity in the advertising market, and holds opportunities for marketers without the deep pockets needed to advertise elsewhere.

Essentially, “media buys” involve buying banner advertising space on websites, with the cost depending on the website’s prominence and traffic, the size of the advertising campaign, the times at which the banners are to be displayed, and other criteria. Payment for these ad campaigns is usually calculated on the basis of “CPM” (cost per thousand impressions), meaning that unlike PPC, where you are paying each time your ad is clicked, you are paying a set rate whenever a visitor sees your ad. Depending on the ad rates, you could end up getting very cheap clicks.

Traditionally, advertisers have had to pay advertising agencies to design advertising campaigns for them. However, many companies with affiliate programs are now providing their affiliates with pre-made banner ads in various different standard sizes for free, either directly or through an affiliate network.

As the affiliate, this means that all you have to do to get started promoting affiliate and CPA offers with banners is literally cut and paste a snippet of code. Cut, paste, and you’re done – no need to wrack your brain to come up with ad copy, spend hours in Photoshop or write any code. It has all been done for you.

Of course, just like any other kind of offer promotion, there are tricks of the trade that substantially increase your odds of success, and while you can simply jump in and hope for the best, you are far better off learning from a professional who has tested and tweaked techniques for maximum profits. The Zero Friction Marketing course will show you the ins and outs of media buys and allow you to hit the ground running with confidence.

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Some common types you will find in nearly any CPA network’s portfolio are free-trial offers, zip-submit offers, and e-mail-submit offers.

Let’s begin with free-trial offers, because they are so popular among both advertisers and the marketers who promote them. The reason is simple: These free trial offers are often completely free to the customer, except for a small fee (as little as $1.95 or so) for shipping and handling. The customer gets a product they are interested for an incredibly low price, and the advertiser gets a valuable lead.

As a marketer, you might be wondering how this benefits you. Even though the offer is free, or nearly free, companies are often more than willing to pay generous commissions (as much as $20-$100 per lead). The reason is that many of these free trial offers are forced continuity programs – by accepting the free trial offer, the customer is agreeing to pay for more of the product when the free trial is up, often through a monthly auto-ship program.

All you need to worry about, however, is delivering the lead – retaining the customer is up to the advertiser. That means that you get a high commission on an offer that is easy to convert, and all you have to do is get the customer to the company’s landing page. Free-trial offers are popular for a reason…

Another very common type of CPA offer is a “zip submit.” All a visitor has to do in order for you to get paid is enter their zip code. You can be sure that the company running the promotion has a way to make money from the customer on the back end, but you as the CPA marketer get paid just for the customer’s zip code. These offers convert extremely well, although they are generally low-paying – you might earn as little as 75 cents to $1 for a zip submit, but if you can drive a lot of traffic to them even small change can add up to big money.

Another similar kind of offer is an “e-mail submit.” You have probably heard many marketers say that “the money is in the list,” but building a list of prequalified buyers can be tough, and so companies are willing to pay a lot for the right e-mail addresses. That’s where you come in: All the visitor needs to do is enter their e-mail address and you get paid. Like a zip-submit, the payouts can be a little low, but you can make up for that in volume.

You can learn a lot more about the various types of CPA offers and, most importantly, how to choose the right offer to promote and how to promote it, by checking out the newly-released Zero Friction Marketing.

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What is this industry? Affiliate marketing.

Affiliate marketing programs are simple by nature: They work by rewarding marketers for promoting products online. The affiliates are then compensated on a commission basis. Basically, affiliates get paid each time they refer new customers to the website of the company they are promoting.

Becoming an affiliate is one of the most lucrative online money-making opportunities out there, and the breadth of products that can be promoted as an affiliate is staggering. Affiliate marketing creates a cost-effective option for big and small companies alike to reach out and expose their products to a much larger audience of potential buyers. Instead of being limited to just one large website, companies of any size can now offer an affiliate program and have their products promoted on hundreds or even thousands of individual sites, at no upfront cost to them.

Likewise, the affiliate marketing industry also provides a virtually unlimited source for income for those who aggressively promote offers. Affiliates have been continually reaping the rewards of larger profits as the affiliate marketing industry continues to grow in popularity. Affiliates can easily earn anywhere from 30-90% of the profits from each sale that comes from customers they refer, and with some affiliate programs offering recurring monthly payouts for their products, the earning potential becomes even higher.

CPA marketing, in which affiliates can earn money just for referring traffic and having visitors do as little as fill out a short form, without even making a purchase, is the latest hot trend in affiliate marketing, and promises to keep the industry highly profitable and exciting for many years to come.

Unlike other businesses, there are no specific criteria for becoming an affiliate, other than a commitment to work hard and some knowledge of Internet marketing and how to go about researching and promoting the best offers for maximum profitability.

For more information, visit Zero Friction Marketing and learn how you can start earning a legitimate online income.

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First, you must research markets you are interested in. This is your most important starting point, and you can do this by finding out what your potential customers are looking for. This is the essence of “keyword research” – finding the actual words or phrases people type into search engines to find answers to their problems, and you can be sure that if you do not do your research, you will regret it later.

By finding and using keywords that consumers are actively entering into the search engines, you will be able to help your websites and landing pages rank higher, generating a nonstop flood of organic, targeted traffic.

Keyword research doesn’t have to be a difficult task, however. Start with the free Google Keyword Tool, which can be found by searching for “Google keyword tool external,” and enter in a keyword or phrase that identifies the product or niche that you are interested in promoting as an affiliate. Click on “get keyword ideas” to generate a list of keywords and gauge the competitiveness of the the market by taking a look at the number of times people are searching for your main keywords per month. What you want to do is find a market with existing demand that also has existing competition and products readily available, but not so competitive that ranking highly is next to impossible.

What’s important here is that you remember there must be an audience for whatever you choose to market. Since you are an affiliate, your costs for entering a market are not very high, but it’s still a good idea to take the time to do niche research in order to avoid wasting your time. For more information on market research and keyword research in affiliate marketing, particularly as it applies to CPA, check out the newly-released Zero Friction Marketing course.

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